AN UPDATE TO OUR LOYALTY PROGRAM
We wanted to share an important update about our Loyalty Program and what you can expect over the coming months.
Like any part of our business, we regularly take a step back to make sure we're delivering the best possible experience for our guests. Over time, it became clear that our current Loyalty Program no longer reflects the experience we want to create or rewards our guests in the way we believe it should. Rather than continue with a program that isn't meeting that standard, we've made the decision to end our current Loyalty Program.
This wasn't a decision we made lightly. We know many of our guests have enjoyed earning and using rewards over the years, and we're grateful you've chosen to be part of the program. Because of that, we wanted to give you plenty of notice and make this transition as simple and straightforward as possible.
What This Means for You
The good news is there's nothing you need to do today.
To make sure every member has a fair opportunity to enjoy the program, we've built in a gradual transition with plenty of time to earn rewards, use what you've already earned, and stay informed every step of the way.
We'll continue sending reminders throughout the process, so you don't have to worry about keeping track of important dates yourself.
Your Transition Timeline
- Through August 9, 2026 you can keep earning and using rewards as you normally would.
- Beginning August 10, 2026 reward earning comes to an end. Starting on this date, you'll no longer earn new rewards or points when you dine with us. Don't worry though, you'll still have plenty of time to use anything you've already earned.
- Through November 8, 2026 use any rewards you've already earned. This is the perfect time to enjoy the rewards you've been saving. We'll send reminder emails before this deadline so nothing catches you by surprise.
- On November 9, 2026 our Loyalty Program officially comes to an end. After this date:
- Rewards can no longer be redeemed.
- Remaining point balances will expire.
- Loyalty member accounts will be closed.
Important Dates
Last day to earn rewards: August 9, 2026.
Last day to use rewards: November 8, 2026.
Loyalty Program officially ends: November 9, 2026.
ESR Rewards Club Terms and Conditions
Tiered Loyalty Status System
Tiers are defined by tier points earned. Once members earn the number of points required for a higher tier, they will be automatically graduated into that tier. Earned tier points will reset for all loyalty members at midnight on January 1, 2025, and then every calendar year following.
If a loyalty member graduates to a higher tier during a calendar year, then that member will maintain that tier status for the subsequent calendar year. For example, if a member graduates to the Gold tier, they will enjoy the benefits of the Gold tier for the entire year after their tier points are reset on January 1st. If, by the end of 2025, you do not meet the requirements for Gold, you will be moved down to Green for the start of 2026 but will move up to Gold as soon as you meet the points requirement for Gold. You cannot move down a tier or multiple tiers in your first calendar year.
Tier rewards are cumulative. If a member is in Platinum, they will receive the higher of the two rewards. For example, A Platinum member would be eligible to earn bankable points at 1.25x the Green Tier rate Sunday through Thursday but also be eligible to earn bankable points at 1.5x the Green Tier rate on online orders. Should they place an online order through the ESR website on Wednesday night, they will earn points 1.5x the rate of the Green Tier.
Green
- Tier at sign up with loyalty program
Gold
- Graduate to Gold tier at 3,000 Points
- Earn bankable points at 1.25x the Green Tier rate on valid ESR purchases Sunday – Thursday
Platinum
- Graduate to Platinum tier at 15,000 Points
- Earn bankable points at 1.5x Green Tier rate on all Online Orders Placed through the ESR website or ESR app.
- Access to early reservations for select special events and new property openings. ESR will email reservation links to Platinum members for these select events.
Diamond
- Graduate to Diamond tier at 40,000 Points
- Access to Experiential Rewards. ESR will hold two events annually and send email invitations to Diamond members.
Earning:
- 3 points will be earned for every $1 spent while dining at an ESR location*, ordering takeout, or ordering delivery through the ESR website. Points may not be earned when ordering delivery through third-party partner websites or apps such as DoorDash or Caviar.
*Points cannot be earned at Partner Properties: Goldfinch Tavern, San Juan Seltzery, Kitchen + Market, Wolf at Nordstrom NYC, Flatstick Pub, Mt. Joy, T-Mobile Park, Lumen Field, and Climate Pledge Arena. - 1 point will be earned for every $1 spent on in-restaurant private events or catering and offsite events.
- Points may not be earned for ESR gift card purchases.
- Points may not be earned for taxes, fees, and tips.
Redeeming:
- 200 points - reward yourself for a $5 reward coupon, and the points balance goes to 0, or keep accumulating points.
- 550 Points • reward yourself for a $15 reward coupon, and the points balance goes to 0, or keep accumulating points.
- 1050 Points • reward yourself for a $30 reward coupon, and the points balance goes to 0, or keep accumulating points.
- 2550 Points • reward yourself for a $75 reward coupon, and the points balance goes to 0, or keep accumulating points.
- 5,000 Points • reward yourself for a $150 reward coupon, and the points balance goes to 0, or keep accumulating points.
- 10,000 Points • Case of ESR’s private label ‘Frank the Tank’ Bordeaux Blend or Any ESR Wine. Subject to Availability. Contact the restaurant or ESR Rewards Club for availability and to arrange redemption.
- 30,000 Points • $1000 Gift Card
- 50,000 Points • Private Dinner in the Cellar at Staple & Fancy or the Private Dining Room at Tavoláta Spokane for up to 10 People
Conditions: Member will schedule the event by contacting rewardsclub@esrhospitality.com. Tasting menu is compulsory with wine pairings. Redemption events may not be scheduled on Friday, Saturday, on holidays, or within the month of December. Does not cover service charge or any additional food and beverages not included with the tasting menu and wine pairings. - 75,000 Points • Private Dinner in the Private Dining Room at Cortina or Tavoláta Spokane for up to 25 People
Conditions: Member will schedule the event by contacting rewardsclub@esrhospitality.com. Tasting menu is compulsory with wine pairings. Redemption events may be scheduled for either lunch or dinner service. Redemption events may not be scheduled on Friday, Saturday, on holidays, or within the month of December. Does not cover service charge or any additional food and beverages not included with the tasting menu and wine pairings. - 100,000 Points • Private In-Home Dinner for 10 People prepared and served by the ESR Chef Team
Conditions: Member will schedule the event by contacting rewardsclub@esrhospitality.com. The home must reside within 45 minutes of road travel of downtown Seattle. The ESR Chef Team will work with the redeeming member to determine the menu. Redemption events may not be scheduled on Friday, Saturday, on holidays, or within the month of December. Does not cover service charge or any additional food and beverages not included with the tasting menu and wine pairings.
Reward Coupons:
- Reward coupons may be used toward the purchase of goods while dining at an ESR location*, ordering takeout, or ordering delivery through the ESR website. Reward coupons may not be used when ordering delivery through third-party partner websites or apps such as DoorDash or Caviar.
*Reward coupons are not valid at Partner Properties: T-Mobile Park, Lumen Field, and Climate Pledge Arena.
Eligibility:
- ESR Hospitality employees are not eligible to earn or redeem points or rewards in the ESR Rewards Club.
Additional Loyalty Program Transition Terms & Conditions
Last Updated: 07/28/2026
These Terms & Conditions govern the transition and conclusion of the ESR Rewards Club Loyalty Program ("Program"). By continuing to participate in the Program during the transition period, members acknowledge and agree to the following:
1. Program Transition
The Loyalty Program is being discontinued and will officially end on November 8, 2026.
Members may continue to participate in the Program during the published transition period, subject to these Terms & Conditions.
2. Final Reward Earning
Members may continue earning eligible rewards and/or points on qualifying purchases made through August 9, 2026.
Beginning August 10, 2026, no additional points, visits, rewards, or other Program benefits will be earned, regardless of purchase date, payment method, or visit frequency.
Transactions completed after the earning deadline are not eligible for retroactive credit.
3. Reward Redemption Period
Rewards earned prior to the earning deadline may continue to be redeemed through November 8, 2026, subject to the original reward requirements and restrictions.
After November 8, 2026 all unused rewards, points, offers, and Program benefits will automatically expire and may no longer be redeemed.
Expired rewards cannot be reinstated.
4. Existing Reward Rules
Unless otherwise stated, all reward-specific terms continue to apply during the redemption period, including:
- Minimum purchase requirements
- Eligible menu items
- Participating locations
- Redemption limitations
- One-time use restrictions
- Expiration rules, where applicable
Rewards remain subject to availability and operational limitations.
5. Point Balances
Point balances hold no cash value and may only be redeemed through eligible Program rewards while the Program remains active.
Unused point balances remaining after November 8, 2026 will automatically expire.
No cash refunds, credits, substitutions, or reimbursements will be issued for unused points.
6. Member Accounts
Program accounts will remain accessible throughout the transition period.
Following the official Program end date:
- Program accounts will be closed.
- Remaining points and rewards will expire.
- Loyalty Program benefits will cease.
Restaurant guest profiles maintained for reservations, marketing preferences, gift cards, or other services may remain active in accordance with our Privacy Policy.
7. Gift Cards
Gift cards are separate from the Loyalty Program.
This Program transition does not affect:
- Gift card balances
- Gift card redemption
- Gift card expiration policies (where permitted by law)
Gift cards remain subject to their own Terms & Conditions.
8. Reservations, Catering & Private Dining
The conclusion of the Loyalty Program does not affect:
- Restaurant reservations
- Waitlists
- Catering orders
- Private dining events
- Previously contracted events
9. Taxes & Gratuity
Unless specifically stated otherwise by an individual reward, members remain responsible for applicable taxes, gratuities, service charges, and fees.
10. Non-Transferability
Points, rewards, and Program benefits:
- have no cash value;
- may not be transferred;
- may not be sold;
- may not be exchanged;
- may not be combined between member accounts unless expressly permitted by the Program.
11. Fraud & Misuse
We reserve the right to suspend, modify, adjust, or terminate any account determined, in our sole discretion, to have engaged in:
- fraudulent activity;
- abuse of the Program;
- duplicate accounts;
- unauthorized reward redemption;
- technical manipulation;
- violations of Program Terms.
Such actions may result in forfeiture of rewards or account closure.
12. Errors & Adjustments
We reserve the right to:
- correct pricing errors;
- correct point calculation errors;
- adjust improperly issued rewards;
- reverse rewards issued in error;
- resolve technical or administrative inaccuracies.
Our determination regarding Program administration shall be final.
13. Technical Issues
We are not responsible for:
- interrupted internet service;
- third-party software outages;
- payment processing failures;
- delayed point posting caused by system maintenance;
- circumstances outside our reasonable control.
Reasonable efforts will be made to resolve verified issues during the transition period.
14. Changes to the Transition
If operational, legal, or regulatory circumstances require modifications to the transition timeline, we reserve the right to revise these Terms or adjust applicable dates.
Should any material changes occur, updated information will be posted on this page.
15. Limitation of Liability
To the fullest extent permitted by applicable law, the Company shall not be liable for any indirect, incidental, consequential, special, or punitive damages arising from or relating to the Program, including its transition or conclusion.
16. Governing Law
These Terms shall be governed by the laws of the State of Washington without regard to conflict of law principles.
17. Contact Information
Questions regarding the Loyalty Program transition may be directed to our marketing team.
Email: marketing@esrhospitality.com
Hours: Monday to Friday from 9am - 4pm.